Want to grow your Small business? You’re in the right place. The team at Pegas Digital have been building and design websites for small business for over a decade. We provide you with strategies and ideas to expand your small business and help you take your business to the next level.
There are so many freelance marketing experts out there, today you can go on a site like fiver or upwork and hire someone to build you website. While many of these freelancers provide a great product they can’t compete with a team. We provide our clients with a complete marketing system that is designed to build and entire marketing process to help them become the go to company in their area.
Our Internet Marketing Process for Small Business
Having been in the marketing business for a long time with lots of trials and errors, we have distinguished between what works and what doesn’t for most small business. We help small business deploy a proper technology stack and implement a 4 pillar marketing system.
These strategies, when implemented, have produced meaningful results for our clients. Our marketing process help you increase your client base and helps your brand easily found on the internet. We build you landing pages, high converting paid ads, and pages that are designed to generate leads. Our goal is to make it so all you have to do is focus on sales and running your
- Build a website that converts visitors into leads
The backbone of your online presence is the responsive website that we’ll build. It’ll have fast page load speeds, call-to-actions, customized content, branding, and imagery for your business that really lets you really showcase your services and products.
How we design our websites
- Regular updates and publishing content for your blog.
- SEO enhanced content.
- High definition videos and images.
- Responsive designs that can be viewed using any device.
- Fast loading pages. How long would you wait for a website to load. Most people will leave after a few seconds.
- Easy tap-to-call buttons for cell phones.
- High conversion forms that enable visitors to request more information.
- Run strategic pay per click advertising campaigns
When a website if first launched it can take a few months for google and other search engine to start ranking your website. We help our clients bridge the gap with modest Pay per click leads that allow you market directly to your ideal customers on google, Facebook, twitter, and Instagram to name a few.
- Make Use Of Local SEO To Rank in Google Maps
Most small business don’t need a national marketing presence. They need a strong local SEO strategy that is designed to target their geographic area. It doesn’t just set you apart from competitors, but your brand would be ranked on Google’s top 3 on maps with a massive difference in the quality of your leads. Local search engine optimization is divided into two categories:
- On-page optimization.
- Off-site optimization.
Below is how we handle the optimization services:
On-page optimization
- We make use of local city names in page titles.
- The use of roofing keywords in your website for search engines.
- Video content and image tags are optimized.
- Create content to make you an authority in your industry.
Off-site optimization
- High-quality backlinks built from roofing websites to your website.
- Citations and mentions built for your brand in renowned directories.
- We make your business brand dominate your locality online.
- Retarget Previous Website Visitors with Ads
Retargeting the visitors of your website on google and Facebook gives you massive opportunity to turn prospects into customers. It provides you with a great opportunity to get back in front of customers that already looking for your products or services, giving you a higher chance of converting a prospect into a customer.
Once a prospect visits your website, we place follow-up ads on social media platforms, Google, and other popular websites. We accomplish this by installing Google remarketing Tags and Facebook Pixel on all your landing pages and web pages.
- Create High Converting Landing Pages That Generate Leads.
Digital advertising and inbound marketing doesn’t work well when you don’t have a proper landing page that has friendly design and persuasive content. We preform extensive testing on any landing page that we develop for your website. Since one of the primary drivers of lading pages are paid ads we want to ensure they have a high conversion rate and optimized accordingly.
- Get More Online Reviews
Even though some customers give reviews without been asked to, most time, (customers) need a little nudge to provide you with online reviews. As a small business, your reputation online matters as most customers will view a business reputation on Facebook or google.
We provide you with platform that make it easy to ask your customers for a review and makes it simple to manage and responds to reviews accordingly. Our platform provides you with:
- An accessible website URL your customers can access to give you a review after a job well done.
- Automatically sends emails to customers to request for direct reviews.
- Enables you to place them all over your websites for visibility.
- Create a Social Media Advertising Strategy
With the rapid growth of social media, your business can gain exposure when you post organic content and when you pay for ads to be displayed on the any social media platform. Facebook, for instance, has over 2 billion registered users, and at the same time, Instagram is experiencing rapid growth.
We can target these users by their locations, relationship statuses, incomes, and interests and then present them with offers, branded videos, and so much more with just the click of the button.
Start today and your business to the next level!
Your business can have the authority it needs with our marketing system as we provide you with the right starting point. We will work with you to create the right marketing campaigns to gain the trust and confidence of prospects to generate the sales you need!